Rodeo

Support for Performance & Longevity

Supplementing for the Sport of Rodeo

Your feed and supplement program can be the difference between winning the round or not, especially when results come down to split seconds. Rodeo horses are often hauled many miles, and get one chance to make a good run when they arrive. Proper supplementation can provide the support for muscles, joints, and tendons that they need to perform their best, while also supporting overall health and longevity.

Champions Believe in the Power of Nutrition

"Any time you have a product that works you’re crazy not to stick with it. The product quality is great, the results are incomparable to anything else as far as I’m concerned. But the people that work there – it’s a tight group, it’s like a family that I’ve gotten to be a part of since my rookie year in 2000."

Luke Branquinho, 5-time World Champion Steer Wrestler
Platinum Performance® Client since 2000

Build a Plan with Precision

Step 1: Choose the Right Wellness Formula

wellness
The Equine Wellness & Performance Formula
This veterinarian-developed formula supports every aspect of horse health and performance including joints, muscles, hooves, skin & coat, mane & tail, digestion, and much more by delivering omega-3 fatty acids, antioxidants, vitamins and trace minerals. Recommended daily dosage for a 1,000 lb horse is 2 scoops.
More Details and Product Analysis »See Results »
Price starting at $63.00
wellness
+ joint
The Equine Wellness & Performance Formula + Complete Joint
Our most potent joint support formula combines a whole-horse wellness formula with comprehensive joint support. Popular with performance horses and senior horses, Platinum Performance® CJ is the only supplement of its kind. Developed in veterinary practice, it provides extensive joint support with ASU, hylauronic acid, cetyl-myristoleate, MSM and glucosamine for joint health. It includes Platinum Performance® Equine to support every part of the horse from digestion, skin & coat, hooves, and more. Recommended daily dosage for a 1,000 lb horse is 2 scoops. 
More Details and Product Analysis »See Results »

Price starting at $151.00
wellness
+ digestive
The Equine Wellness & Performance Formula + Digestive Care
Equine gut health is not only important for proper digestion, but also immunity, as an estimated 70-80% of the immune system lives in a horse’s gastrointestinal system. This veterinary-developed formula provides a gastrointestinal-focused approach to total equine health by providing omega-3 fatty acids, antioxidants, vitamins, trace minerals, along with Bio-Sponge®, prebiotics, probiotics and glutamine for GI support. Recommended daily dosage for a 1,000 lb horse is 2 scoops.
More Details and Product Analysis »
Price starting at $94.00

Step 2: Choose Additional Formulas for Targeted Support

A Highly Bio-Available Resveratrol Analogue Formula for Horses
This formula is chosen for high performing equine athletes to help maintain normal levels of inflammation and support the horse’s response to oxidative stress and muscle breakdown.
More Details »

Price starting at $122.00
Helps Maintain Equine Stomach and Hindgut Health
Platinum Gastric Support® helps maintain healthy gastric acid levels in the stomach, as well as normal intestinal protein levels. This formula is recommended for performance horses, foals experiencing stress from weaning, and any horse prone to gastric health issues.
More Details »See Results »
Price starting at $95.00
Platinum Equine Wellness Formula in a Convenient Bar Form
Platinum Bar EQ® is all the goodness of Platinum Performance® Equine Wellness in a convenient, tasty bar. These bars are great for travel, and some horse owners find them helpful when flexing their horses.
More Details and Product Analysis »

Price starting at $3.20

Unmatched Quality.
Years of Research.
Countless Results.

We have a track record of success. That's why World Champions and Gold Medalists trust Platinum in their nutrition program.

Dakota uses: Platinum Performance® CJ

Dakota Eldridge, PRCA Steer Wrestler, 5-time WNFR Qualifier, 2-time WNFR Average Winner

Platinum Performance® Client since 2015

Meet the Team

Trevor Brazile

25-time World Champion Rodeo Cowboy
Platinum Performance client since 2008

Read more

Luke Branquinho

5-time World Champion Steer Wrestler
Platinum Performance client since 2000

Read more

Shane Hanchey

PRCA World Champion Tie-Down Roper
Platinum Performance client since 2011

Read more

Dakota Eldridge

PRCA Steer Wrestler
Platinum Performance client since 2015

Read more

Isaac Diaz

PRCA Saddle Bronc Rider, 6-time WNFR Qualifier
Platinum Performance client since 2010

Read more

Tyler Pearson

World Champion Steer Wrestler
Platinum Performance client since 2017

Read more

Bear Pascoe

PRCA Steer Wrestler, Super Bowl XLVI Champion
Platinum Performance client since 2010

Read more

Billy Bob Brown

PRCA Team Roper, Resistol All-Around Rookie of the Year Winner
Platinum Performance client since 2018

Read more