Support for Performance & Longevity

Supplementing for the Sport of Rodeo

Your feed and supplement program can be the difference between winning the round or not, especially when results come down to split seconds. Rodeo horses are often hauled many miles, and get one chance to make a good run when they arrive. Proper supplementation can provide the support for muscles, joints, and tendons that they need to perform their best, while also supporting overall health and longevity.

Champions Believe in the Power of Nutrition

"Any time you have a product that works you’re crazy not to stick with it. The product quality is great, the results are incomparable to anything else as far as I’m concerned. But the people that work there – it’s a tight group, it’s like a family that I’ve gotten to be a part of since my rookie year in 2000."

Luke Branquinho, 5-time World Champion Steer Wrestler
Platinum Performance® Client since 2000

Build a Plan with Precision

Step 1: Choose the Right Wellness Formula

Platinum Performance® Equine
The Equine Wellness & Performance Formula
This veterinarian-developed formula supports every aspect of horse health and performance including joints, muscles, hooves, skin & coat, mane & tail, digestion, and much more by delivering omega-3 fatty acids, antioxidants, vitamins and trace minerals.
Recommended daily dosage for a 1,000 lb horse is 2 scoops, which is 2 servings.
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Price starting at $73.00
+ joint
Platinum Performance® CJ
The Equine Wellness & Performance Formula + Complete Joint
Our most potent joint support formula combines a whole-horse wellness formula with comprehensive joint support. Popular with performance horses and senior horses, Platinum Performance® CJ is the only supplement of its kind. Developed in veterinary practice, it provides extensive joint support with ASU, hyaluronic acid, cetyl-myristoleate, MSM and glucosamine for joint health. It includes Platinum Performance® Equine to support every part of the horse from digestion, skin & coat, hooves, and more.
Recommended daily dosage for a 1,000 lb horse is 2 scoops, which is 2 servings.
Price starting at $173.00
+ digestive
Platinum Performance® GI
The Equine Wellness & Performance Formula + Digestive Care
Equine gut health is not only important for proper digestion, but also immunity, as an estimated 70-80% of the immune system lives in a horse’s gastrointestinal system. This veterinary-developed formula provides a gastrointestinal-focused approach to total equine health by providing omega-3 fatty acids, antioxidants, vitamins, trace minerals, along with Bio-Sponge®, prebiotics, probiotics and glutamine for GI support.
Recommended daily dosage for a 1,000 lb horse is 2 scoops, which is 2 servings.
More Details and Product Analysis »
Price starting at $108.00

Step 2: Choose Additional Formulas for Targeted Support

A Highly Bio-Available Resveratrol Analogue Formula for Horses

This formula is chosen for high performing equine athletes to help maintain normal levels of inflammation and support the horse’s response to oxidative stress and muscle breakdown.
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Price starting at $154.00
Helps Maintain Equine Stomach and Hindgut Health

Platinum Gastric Support® helps maintain healthy gastric acid levels in the stomach, as well as normal intestinal protein levels. This formula is recommended for performance horses, foals experiencing stress from weaning, and any horse prone to gastric health issues.
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Price starting at $120.00

Unmatched Quality.
Years of Research.
Countless Results.

We have a track record of success. That's why World Champions and Gold Medalists trust Platinum in their nutrition program.

Dakota uses: Platinum Performance® CJ

Dakota Eldridge, PRCA Steer Wrestler, 5-time WNFR Qualifier, 2-time WNFR Average Winner

Platinum Performance® Client since 2015

Meet the Team

Trevor Brazile

26-time World Champion Rodeo Cowboy
Platinum Performance client since 2008

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Luke Branquinho

5-time World Champion Steer Wrestler
Platinum Performance client since 2000

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Shane Hanchey

PRCA World Champion Tie-Down Roper
Platinum Performance client since 2011

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Dakota Eldridge

9-time WNFR Qualifier in the Steer Wrestling, 2-time WNFR Average Champion
Platinum Performance client since 2015

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Isaac Diaz

PRCA Saddle Bronc Rider, 6-time WNFR Qualifier
Platinum Performance client since 2010

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Bear Pascoe

PRCA Steer Wrestler, Super Bowl XLVI Champion
Platinum Performance client since 2010

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Billy Bob Brown

PRCA Team Roper, Resistol All-Around Rookie of the Year Winner
Platinum Performance client since 2018

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Tuf Cooper

Tuf Cooper

3-time PRCA World Champion Tie-Down Roper, PRCA All Around World Champion​
Platinum Performance client since 2009

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Rhen Richard

5-Time WNFR Qualifier in Team Roping and Tie-Down Roping
Platinum Performance client since 2019

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Brenten Hall

PRCA Team Roper, 3-time WNFR Qualifier
Platinum Performance client since 2020

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