Our veterinarian-developed supplements were created to address health at the cellular level, supporting the trillions of cells in your dogs’ and cats’ bodies.
We choose quality and efficacy over low-cost ingredients because quality is essential to the superior results you’ll see when using our products.
Our team of experts uses proprietary manufacturing processes to ensure all our supplements are of exceptional quality and are shipped fresh daily. All supplements are made in California.
During our manufacturing process that takes raw ingredients to finished formulas, we conduct hundreds of quality-based tests to guarantee potency and purity for your pet.
Platinum Performance® client since 2016
“I named my little travel size heeler Paisley because she adds copious amounts of color to my life. She goes with me everywhere: agility, herding cattle, fetch, dock diving, hiking, biking or road tripping across America. She gives her all no matter what we do. I wanted to make sure Paisley could maintain her activity level for many years to come, so after consulting with my veterinarian, we started the Canine Platinum Plus supplement. Now, two years later, I still get compliments on how
soft and silky Paisley's coat is.”
— Lucy W.
Platinum Performance® client since 2009
Uses: Platinum Performance® Feline
“As a soon-to-be veterinarian, I had always used Platinum Performance equine products, and heard of the canine line, but never considered it for cats. I was skeptical; I had tried numerous other supplements on my boy, and none worked because he wouldn’t touch them. Turns out, he will lick the Platinum out of the canister if I let him. It really improved his appetite and makes his already fine coat so soft and plush... I couldn’t imagine him entering his senior years without it!”
— Emily W.