Canine Skin & Coat

Supplementing For a Healthy, Shiny Coat

Platinum Performance Wellness formula

Dealing with a Dull Coat?

Let Platinum Help Your Dog

Your dog's skin and coat is a good indication of health at the cellular level. If your dog has a dull dry coat or flaky skin there could be an underlying nutrient deficiency. By providing a comprehensive daily wellness formula like Platinum Performance® Canine, you can rest easy knowing your dog is getting the omega-3 fatty acids, antioxidants, amino acids and trace minerals needed for healthy skin and a vibrant coat.

Shop Wellness Formulas

Supplements for a Vibrant Healthy Coat

Platinum Performance® Canine
Canine Omega-3 Wellness & Performance Formula

This daily wellness formula helps support dogs from puppies to adults of all breeds. A veterinarian-developed formula, Platinum Performance® Canine provides a special blend of the highest quality ingredients to support every part of your dog’s health including digestion, joints, skin and coat and much more. More Details and Product Analysis »See Results »

Price starting at $30.00
Vegetarian Omega-3 for Dogs
Veterinarians recommend DHA (docosahexaenoic acid) to support a healthy skin and coat, cognitive function and cardiovascular health. Platinum DHA Oil is a very palatable vegetarian-based source of long chain omega-3 fatty acids that can be used in place of fish-based DHA oils.
Price starting at $102.00
Helps Maintain Normal Histamine Levels for Dogs
Platinum Skin & Allergy is a potent allergy formula that may be helpful in dogs with seasonal allergies. Allergies can appear both in the skin as well as the respiratory airways in dogs generally from exposure to allergens.
Price starting at $45.00

Supplementing with Fatty Acids

Although fatty acid deficiencies in dogs are rare, they result from the consumption of foods that have undergone excessive oxidative damage and have a high level of rancidity. A dull, dry coat and hair loss are common signs of fatty acid deficiencies. Platinum DHA/EPA Oil is a very palatable vegetarian-based source of long chain omega-3 fatty acids recommended to support a healthy skin and coat.

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Health Tip

To determine the source of a skin allergy there are a few simple steps you can follow. First make a like of potential environmental allergens that your dog is exposed to and eliminate them one at a time. Monitor and make a record to try and establish a pattern and also introduce dietary changes individually to determine which change is benefitting your dog.

Platinum Skin & Allergy

For Seasonal Allergy Support

Allergies can appear in the skin causing irritation, itching and hair loss in response to exposure to common allergens. Platinum Skin & Allergy is recommended to:

  • Help support immune response with Thymus Extract
  • Help maintain healthy histamine levels with Quercetin
  • Support a healthy skin and coat with Algal DHA
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Real Clients. Real Results.



Platinum Performance® client since 2006

“We rescued Hershey six years ago. She was underweight, so our vet recommended Platinum Performance. She’s been on it ever since. People ask what we do to keep her coat so glossy, and we tell them the secret is Platinum! Her muzzle may be getting a few gray hairs, but she is still active, healthy and definitely the shiniest lab in town! Thank you Platinum Performance!”
— Tim & Nancy M.



Platinum Performance® client since 2013

“We adopted Lucy over a year ago as a puppy. Our other 2 rat terriers were also rescues but not very socialized. Lucy has transformed them into normal dogs now with her persistent happy personality. Her once dull coat is now smooth and shiny and she is full of energy!”
— Evelyn D.

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