When you provide your dog the best, anything is possible

More than fuel, nutrition can enhance a dog's ability to perform at its peak and improve athletic durability. With the right nutrition, a dog can recover quicker and better tolerate the stresses of training and competition.

Peak Performance Starts
with Daily Wellness

By providing all of the nutrients needed on a daily basis you will see benefits in every aspect of your dog’s health including athletic potential.

Get Started

Build a Simple Supplement Plan

Step 1: Choose the Right Wellness Formula

Step 2: Choose a Performance Formula for Additional Support

Which Product is Right?

  • Wellness

    Platinum Performance® Canine CJ*

    How It Works
    Can enhance a dog’s ability to perform at its peak and improve athletic durability.

    Recommended For
    Any active dog to support joint health and longevity.

  • Performance

    Platinum Power®

    How It Works
    Combines ingredients to support muscle health, minimize breakdown and support circulation.

    Recommended For
    The high performance athlete for strength, recovery and blood flow.

  • Muscles


    How It Works
    Supports muscle mass, strength and minimizes post-exercise muscle breakdown.

    Recommended For
    Improved muscle strength or recovery after activity or exercise.

*Platinum Performance® Canine, Platinum Performance® Canine CJ and Platinum Performance® Canine PLUS would all be appropriate choices.

Platinum Bits®

For Complete Canine Health

A bite sized healthy treat perfect for training & competition that contains all the benefits of Platinum Performance® Canine.

Learn More

Real Clients. Real Results.

  • Hayley

    Platinum Performance® Client since 2010

    “Because Hayley is an athlete, it’s important to keep her feeling good. I add Canine Platinum Performance Plus to her dinner every day. I hope she will be doing agility up into her teens. In addition to her sport, she’s also a great companion, walking buddy, kitty friend and she acclimates our foster cats to dogs. She’s the best!” — Bettina M.

  • Skippy

    Platinum Performance® Client since 2012

    “Skippy, a Cairn Terrier, is still competing in AKC Master’s level agility at age 12. We attribute his success and endurance in the sport to a number of things... not least among those being Platinum Performance! PP has been a part of our daily regimen for the past 5 years.” — Snell L.

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Answers and Recommendations for Your Active Dog