Platinum Performance Announces Tour of California Race Sponsorship

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Platinum Performance is delighted to welcome cyclists and cycling fans to the beautiful Santa Ynez Valley, our home and company headquarters.

The Santa Ynez Valley includes six communities, all known for genuine old-California hospitality and friendliness, including Ballard, Buellton, Santa Ynez, Solvang, and Los Olivos.

Los Olivos, where Platinum Performance was founded, is a great place to view the Solvang Stage of the 2007 Amgen Tour of California, part of a eight-day race by 18 international cycling teams through 650 miles of scenic landscape from Northern to Southern California. Nearly 25,000 fans are expected to take in Stage 5 of the Tour de France-style event on February 23.

News and Information

Please click below to read more about the Tour of California coming to our area and what Platinum Performance is doing to support this competition.

Click here for more information on Platinum's Sponsorship of Stage 5 of the Tour of California

Be sure to stop by the Platinum Performance booth at the Solvang portion of the Lifestyle Festival, an interactive eight-day, free-to-the-public �festival� that will travel with the Tour of California. The festival will be located near the finish line in Solvang and will feature race-day activities such as health screenings, cancer awareness education, bicycle stunt shows, live music, sweepstakes drawings, family activities and interactive displays and presentations featuring more than 40 participating companies.

Click here to link to Tour of California - Stage 5 Time Trial webpage

Stage 5 will tour through the towns of Solvang, Los Olivos, and Ballard. Click on the Map to see the route in full.

Los Olivos, the Gateway to Central California�s famed backcountry cycling roads, offers:

Quick access off Highway 154 for excellent Tour viewing opportunities.
Plenty of parking for cars and bicycles
Tour stage and podium
50 wineries and wine tasting rooms
Eclectic art galleries
More than a Century-old historical ambience; former Stage line of the Pacific Coast Railway with well-preserved Victorian buildings and residences.
Gourmet wine country cuisine for every budget at area restaurants, including:

Los Olivos Cafe 2879 Grand Ave 805.688.7265	Brothers' Restaurant at Mattei�s Tavern 2350 Railway Ave 805.688.4820
Patrick's Side Street Cafe 2375 Alamo Pintado Rd 805.686.4004	Wine Cask 2860 Grand Ave 805.688.7788
Intermezzo 2860 Grand Ave 805.688.7788	Panino 2900 Grand Ave 805.688.9304
Corner House Coffee 2902 San Marcos Ave 805.688.1722	R-Country Store 2948 Grand Ave 805.688.6750
Los Olivos Grocery 2621 W Highway 154 805.688.5115