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Boyd Rice

"I saw some horses before they were put on it. After Platinum, they looked like a million bucks. That's how I got on it. I want to do everything at the top level. Platinum helps me get my horses there. Results. That's why I feed it."

The Horseman

Boyd Rice is known for being a true horseman. He was born into a cutting family, and has found tremendous success in the NCHA. However, several years ago, he decided that he wanted to become a better trainer, and challenged himself to show reined cow horses. It didn't take him too many years to win the NRCHAs top prize at the Snaffle Bit Futurity. Something interesting about Boyd's training method- he uses his futurity colts to do real work like gathering cattle in open pastures. It's all part of letting his horses be horses, not just show horses.

Triple Crown Success on Third Cutting

TC surprised his trainer and his owner with his level of talent. Initially, Carl Smith purchased the young stallion with the intention of gelding him, and making him his Non-Pro horse. After a couple of weeks with the trainer, Boyd and Carl decided to keep the stallion intact and see if they could compete at the Open level. The next year TC won 2 of the 3 NCHA Triple Crown events. Now, several years later, TCs offspring are in the show pen, too.

Boyd's Formulas for Success
  • Platinum Performance® CJ
    Platinum Performance® CJ

    The Equine Wellness & Performance Formula + Complete Joint Support

    Platinum Performance® CJ is the only supplement of its kind, developed in vete...

    Starting at $142.00
  • Equine Hoof Support
    Platinum Hoof Support

    Advanced Hoof Support Formula for Horses

    Platinum Hoof Support was designed to support healthy hooves in horses with hoof c...

    Starting at $40.00
  • Platinum Refresh®
    Platinum Refresh®

    Supports Equine Thermoregulation

    Platinum Refresh® was designed for those horses that are not able to sweat eno...

    Starting at $35.00