The Platinum Approach

The health and performance of your horse is more than our business, it's our #1 priority and the foundation of what we do here at Platinum.

We were founded at the Alamo Pintado Equine Medical Center by equine veterinarian Dr. Doug Herthel, and we remain a family business with our roots in veterinary practice. We're here to help improve the health and performance of your horse through superior supplementation, and we look forward to learning how Platinum can help you.